High Quality Content by WIKIPEDIA articles! The AI effect occurs when people discount the intelligent behavior of an artificial intelligence program by arguing that it's not real intelligence. Pamela McCorduck writes: "It's part of the history of the field of artificial intelligence that every time somebody figured out how to make a computer do something—play good checkers, solve simple but relatively informal problems—there was chorus of critics to say, 'that's not thinking'." AI researcher Rodney Brooks complains "Every time we figure out a piece of it, it stops being magical; we say, Oh, that's just a computation."

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