Business Stripped Bare

Business Stripped Bare

Branson, Richard

     

бумажная книга



Издательство: Virgin Publishing
Дата выхода: декабрь 2011
ISBN: 978-0-7535-1694-2
Объём: 360 страниц
Обложка: мягкая

Sir Richard Branson is one of the world`s most successful entrepreneurs and his Virgin Group is one of the most recognised lifestyle brands, trusted and enjoyed by many millions of people. Now, in his trademark charismatic and honest style, Richard shares the inside track on some of his greatest achievements over forty years in business as well as the lessons he has learned from his setbacks. In Business Stripped Bare, he discusses why he took on one of the world`s biggest superbrands, how he built Virgin Mobile USA into the fastest growing company in history to reach a billion dollars in revenue, faster than Microsoft, Google or , and how Richard is the only person in the world to have built seven billion dollar companies from scratch in seven completely different sectors. Richard tells the story behind the launch of Virgin America, his new airline in the USA, how Virgin Galactic is set to initiate a new era of space tourism from a spaceport deep in