Издательство: | Книга по требованию |
Дата выхода: | июль 2011 |
ISBN: | 978-3-8433-7438-5 |
Объём: | 232 страниц |
Масса: | 374 г |
Размеры(В x Ш x Т), см: | 23 x 16 x 2 |
COMPETITIVE MARKETING focuses on the usage of elements of Marketing Mix in relation to achieving goals and objectives of marketing at different supply of product situation; be it ample, shortage, inflationary or recession period. Competitive Marketing allows both domestic and foreign enterprises compete favourably to the emancipation of individual business organization. It particularly teaches domestic enterprises various marketing strategies including organizational structures/strategies on the best form of managing competition.
Данное издание не является оригинальным. Книга печатается по технологии принт-он-деманд после получения заказа.