High Quality Content by WIKIPEDIA articles! Flook is a location browsing application developed by Ambient Industries, initially for the iPhone. Users of the application create virtual cards, or "Flooks". These cards are made up of a photo of a particular location and a small piece of text describing that location. These Flooks are then recorded with their geographic coordinates so that other Flook users can see where they have been posted when they are using the app. Users typically upload local secrets, places to go and things to see. The application is therefore a wiki of sorts, but is also a combination of Google Maps, StumbleUpon and review websites such as Tripadvisor or Toptable.