High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! Franklin Gothic and its related faces, are realist sans-serif typefaces originated by Morris Fuller Benton (1872–1948) in 1902. “Gothic” is an increasingly archaic term meaning sans-serif, primarily used in Canada, the United Kingdom, and the United States. Franklin Gothic has been used in many advertisements and headlines in newspapers. The typeface continues to maintain a high profile, appearing in a variety of media from books to billboards. Despite a period of eclipse in the 1930s, after the introduction of such European faces as Kabel and Futura, they were re-discovered by American designers in the 1940s and have remained popular ever since.

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