Grrr (advertisement)

Grrr (advertisement)

Frederic P. Miller, Agnes F. Vandome, John McBrewster

     

бумажная книга



Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-6-1338-7395-7
Объём: 88 страниц
Масса: 153 г
Размеры(В x Ш x Т), см: 23 x 16 x 1

High Quality Content by WIKIPEDIA articles! Grrr is a 2004 advertising campaign launched by Honda to promote its newly-launched i-CTDi diesel engines in the United Kingdom. The campaign, which centred around a 90-second television and cinema advert, also comprised newspaper and magazine advertisements, radio commercials, free distributed merchandise, and an internet presence which included an online game, e-mail advertising, and an interactive website. The campaign was created and managed by the advertising agency Wieden+Kennedy (W+K). W+K were given a budget of 600,000 for production of the television commercial, a process which lasted six months.[1] The piece was directed by Adam Foulkes and Alan Smith, produced by London-based production company Nexus Productions, and featured American author Garrison Keillor singing the campaign's theme song. Grrr premiered on British cinema screens on September 24, 2004.

Данное издание не является оригинальным. Книга печатается по технологии принт-он-деманд после получения заказа.