High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! I Love the World, also known as I Love the Whole World, is an advertising campaign launched by Discovery Channel in 2008 in promotion of their new tagline: "The World is Just... Awesome". The song used in the ad is a re-writing of a traditional camping song known as I Love the Mountains or I Love the Flowers, sung to the tune of Hoagy Carmichael's 1938 "Heart

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