High Quality Content by WIKIPEDIA articles! James "Jimmy" McMillan III (born December 1, 1946) is an American political activist, perennial candidate, and Vietnam War veteran, as well as a former postal worker and private investigator from Brooklyn, New York. He is best known as the founder of the Rent Is Too Damn High Party, a New York-based political party. McMillan has run for office at least six times since 1993, including in the 2010 New York gubernatorial election on the "Rent Is 2 Damn High" line. He declared on December 23, 2010, that he would run in the 2012 U.S. presidential election as a Republican.