High Quality Content by WIKIPEDIA articles! Antonio "L.A." Reid (born June 7, 1956) is a three-time Grammy Award-winning US record executive, songwriter, and record producer. Best known as the co-founder of LaFace Records, he is responsible for signing and helping bring Mariah Carey, Pink, Justin Bieber, Rihanna, Kanye West, Avril Lavigne, Toni Braxton, TLC, Usher, Ciara, OutKast, and Dido to multi-platinum album sales. He is the Chairman CEO of Epic Records.