High Quality Content by WIKIPEDIA articles! Love It or List It is a Canadian home design TV show currently airing on the W Network and on VIVA. The show is produced by Big Coat Productions and is based in Toronto and other surrounding areas in Ontario, Canada. The show officially premiered as a Prime Time program on W Network on September 8, 2008 and has since aired on VIVA Network (later to become OWN Canada (The Oprah Winfrey Network Canada) ) as well as HGTV US. W Network and Big Coat Productions announced that Love It or List It was franchised in Vancouver, British Columbia, Canada entiled Love It or List It Vancouver starring Jillian Harris.