Managing strategic innovation and change 2e

Managing strategic innovation and change 2e

Tushman; Anderson

     

бумажная книга



Дата выхода: август 2011
ISBN: 978-0-19-513578-7

- Both editors teach at top business schools - First edition was extremely sucessful, selling over 10,000 copies - Contains many new articles, distinct from the first edition - This edition is a companion to Katz 2/e: The Human Side of Managing Technological Change (0195135318) The second edition of this successful book addresses how technologies evolve and how they drive the need for organizational change and adaptation. Focusing on the general-management challenges that innovative firms face, the editors draw from a variety of disciplines and demonstrate the links between innovation, organizational competencies, organizational architectures, executive teams, and managing change.

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