High Quality Content by WIKIPEDIA articles! My Coke Rewards is a customer loyalty marketing campaign for the Coca-Cola soft drink. Customers enter codes found on specially marked packages of Coca-Cola products on a website. Codes can also be entered "on the go" by texting them from a cell phone. These codes are converted into virtual "points" which can in turn be redeemed by members for various prizes or sweepstakes entries. The program was first launched in 2006. By November of that year, more than one million prizes had been redeemed. The program has since been extended every year for the past four years with the current extension through until through 2011.

Данное издание не является оригинальным. Книга печатается по технологии принт-он-деманд после получения заказа.