High Quality Content by WIKIPEDIA articles! A non-standard cosmology is any physical cosmological model of the universe that has been, or still is, proposed as an alternative to the Big Bang model of standard physical cosmology. In the history of cosmology, various scientists and researchers have disputed parts or all of the Big Bang due to a rejection or addition of fundamental assumptions needed to develop a theoretical model of the universe. From the 1940s to the 1960s, the astrophysical community was equally divided between supporters of the Big Bang theory and supporters of a rival steady state universe. It was not until advances in observational cosmology in the late 1960s that the Big Bang would eventually become the dominant theory, and today there are few active researchers who dispute it.