High Quality Content by WIKIPEDIA articles! Nutella is the brand name of a hazelnut-based sweet spread registered by the Italian company Ferrero at the end of 1963. The recipe was developed from an earlier Ferrero spread released in 1949. Nutella is sold in over 75 countries. Gianduja is a type of chocolate analogue containing approximately 50% almond and hazelnut paste. It was developed in Piedmont, Italy, after taxes on cocoa beans hindered the diffusion of conventional chocolate. Pietro Ferrero, who owned a patisserie in Alba, in the Langhe district of Piedmont, an area known for the production of hazelnuts, sold an initial batch of 300 kilograms (660 lb) of "Pasta Gianduja" in 1946. This was originally a solid block, but in 1949, Pietro started to sell a creamy version in 1951 as "Supercrema".

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