Online Information Search for Experience Goods. An Empirical Investigation of the Product Info effects on Consumers Perceived Risk, Informational Satisfaction and Purchase Intentions

Online Information Search for Experience Goods. An Empirical Investigation of the Product Info effects on Consumers Perceived Risk, Informational Satisfaction and Purchase Intentions

NIKOLAOS KOUTRIS

     

бумажная книга



Издательство: Книга по требованию
Дата выхода: июль 2011
ISBN: 978-3-8433-6454-6
Объём: 92 страниц
Масса: 160 г
Размеры(В x Ш x Т), см: 23 x 16 x 1