Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Parasuco is a Canadian clothing company, best known for its denim jeans. Based in Montreal, the company is famous for its provocative advertising and fit on jeans. The company is best known for its denim clothing, but also makes shirts, casual pants, dresses, and sweaters.Catching on to the rising popularity of faded jeans, Salvatore Parasuco experimented with the different types of denim available and proceeded to pre-wash them in his family's domestic washing machine.

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