High Quality Content by WIKIPEDIA articles! Play is an upcoming Bollywood thriller film directed by late Shamin Desai, and will be based on Media and Politics, following the lines from Rann. The film stars Emraan Hashmi, Neha Dhupia, Sagarika Ghatge and Aditya Pancholi. It was earlier titled 24x7 Raftaar, though after the death of director Desai, the producers of the film retitled it.