Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. A psychic cost is a subset of social costs that specifically represent the costs of added stress or losses to quality of life. In managerial economics and marketing, psychic costs "measure the stress of having to think about a transaction". In the 2000s, one of the important psychic costs are the "search costs" of hunting for content that interests us on the Internet. In managerial economics, economists examine the issue of psychic costs and benefits. An example of a psychic cost is the guilt that a restaurant-goer feels if they do not make a voluntary tip to a waiter. There is no requirement for the client to give the tip, but if they do not, they may feel bad when they leave; to avoid this psychic cost, people are inclined to tip, even if the service was sub-standard. On the other hand, a psychic benefit occurs when one of the rewards of an action or choice are non-monetary.

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