High Quality Content by WIKIPEDIA articles! Rama Bijapurkar is an Indian management and market research consultant. She is considered one of the leading consultants on market strategy and consumer behaviour in India. She authored some popular business related books. Rama Bijapurkar is a graudate of IIM Ahmedabad. Rama's work experience has been in market research and strategy consulting and includes leadership positions with McKinsey, MARG (now AC Nielsen India), and full time consulting with Hindustan Lever.

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