High Quality Content by WIKIPEDIA articles! Rescuecom Corp. v. Google Inc. 562 F.3d 123 (2nd Cir. 2009), was a United States Court of Appeals for the Second Circuit case in which the court held that recommending a trademark for keyword advertising was a commercial use of the trademark, and could constitute trademark infringement. The case involved Rescuecom, a computer repair and support company, and Google, a web search and advertising company. Prior to the case`s resolution, Google recommended the `Rescuecom` trademark to businesses (including Rescuecom`s competitors), that were buying keywords through Google`s AdWords product.