High Quality Content by WIKIPEDIA articles! Rhinoceros was a rock band established in 1967 by Elektra Records as that label's intended supergroup. The band, while well-respected in many circles, did not live up to the record label's expectations. As one reviewer commented, "Despite the fact that the band could not live up to the expectations that were raised by Elektra Records' publicity machine, Rhinoceros' contributions to rock still deserve more credit than subsequent rock histories give it." Paul A. Rothchild, then Elektra Records' talent scout and house producer conceived the idea, with fellow producer Frazier Mohawk (formerly Barry Friedman), to individually sign talented young musicians and then put them together in a group. Frazier Mohawk had been instrumental in forming Buffalo Springfield through coordinating band membership, though the establishment of Rhinoceros involved a more formal third party role.

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