High Quality Content by WIKIPEDIA articles! Rob Gray (born November 24, 1962 in Brantford, Ontario, Canada) is an award-winning Canadian production designer and art director. The term art director is a blanket title for a variety of similar job functions in advertising, publishing, film and television, the Internet, and video games. Various artists may create or develop specific parts of an art piece or scene; but a sole art director unifies the vision. In particular, the art director is in charge of the overall visual appearance and how it communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. The art director makes decisions about visual elements used, what artistic style to use, and when to use motion. One of the most difficult problems that art directors face is to translate desired moods, messages, concepts, and underdeveloped ideas into imagery. During the brainstorming process, art directors, coworkers, and clients are engaged in imagining what the finished piece or scene might look like.

Данное издание не является оригинальным. Книга печатается по технологии принт-он-деманд после получения заказа.