High Quality Content by WIKIPEDIA articles! Semantic integration is the process of interrelating information from diverse sources, for example calendars and to do lists; email archives; physical, psychological, and social presence information; documents of all sorts; contacts (including social graphs); search results; and advertising and marketing relevance derived from them. In this regard, semantics focuses on the organization of and action upon information by acting as a mediary between heterogeneous data sources which may conflict not only by structure but also context or value.