Sensational Billboards in Advertising

Sensational Billboards in Advertising

Birgit Krols

     

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Издательство: Tectum Publishers
Серия:
Дата выхода: январь 2000
ISBN: 978-90-76886-46-6
Объём: 176 страниц
Обложка: мягкая

Billboards have become the most creative form of advertising. This book not only looks back a the most controversial and striking ad campaigns of the last fifty years but also looks to the future, with an overview of the very latest advertising formats and techniques.

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