High Quality Content by WIKIPEDIA articles! Sound symbolism or phonosemantics is a branch of linguistics and refers to the idea that vocal sounds have meaning. In particular, sound symbolism is the idea that phonemes carry meaning in and of themselves. In the 18th century, Mikhail Lomonosov propagated an idiosyncratic theory that words containing the front vowel sounds E, I, YU should be used when depicting tender subjects, and those with back vowel sounds O, U, Y - to when describing things that may cause fear ("like anger, envy, pain, and sorrow"). However, it is Ferdinand de Saussure (1857–1913) who is considered to be the founder of modern 'scientific' linguistics. Central to what de Saussure says about words are two related statements: firstly, he says that "the sign is arbitrary". This means that he considers the words that we use to indicate things and concepts could be any words - they are essentially just a consensus agreed upon by the speakers of a language and have no discernible pattern or relationship to the thing.

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