Издательство: | Русайнс |
Серия: | Бакалавриат;Магистратура |
Дата выхода: | март 2020 |
ISBN: | 978-5-4365-5251-4 |
Объём: | 198 страниц |
The tutorial is devoted to the disclosure of the problems of planning and implementing strategies; bringing the resource potential (internal capabilities) of the firm in line with the chosen strategic position; designing special strategic management systems necessary for the successful actions of different organizations in a dynamic and unstable external environment; managing the process of implementing strategic innovations in the activities of firms and organizations. The manual is intended for students of master``s programs "Management", and can also be useful for practicing managers who want to get acquainted with a new direction of management and improve their skills.