High Quality Content by WIKIPEDIA articles! Video scratching is a video editing technique used within the music industry. It is a variation of the audio editing technique scratching. It is typically used in either music videos or live performances, with one or more individuals manipulating a video sample to make it follow the rhythm of whatever music is playing. Nam June Paik was an early pioneer of video art and created pieces like 1964's TV Cello which combined live performance with video and music. It was a theme they'd return to over the years and Good Morning, Mr. Orwell recreated TV Cello as part of a larger, global performance. The group Emergency Broadcast Network are considered to be pioneers of the technique, popularizing it during the 1990s. Examples include The Edge's performance of "Numb" at the 1993 MTV Video Music Awards, and the wraparound nominee announcements and package design for the 1998 ceremony.

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