High Quality Content by WIKIPEDIA articles! William Ferguson Massey, often known as Bill Massey or "Farmer Bill" (26 March 1856 – 10 May 1925) served as the 19th Prime Minister of New Zealand from 1912 to 1925, and was the founder of the Reform Party. He is widely considered to have been one of the more skilled politicians of his time, and was known for the particular support he showed towards rural interests. After Richard Seddon, he is to date the second longest serving Prime Minister in New Zealand`s history.