70s Magazine Advertisement in Japan
This title features magazine advertisement created during 1970s, which was the time that people began enjoying luxurious products such as cars, electric appliances, fashion, and cosmetics. New magazines published in...
80s Magazine Advertisements in Japan
Following “70’s Magazine Advertisement in Japan”, released in March 2007, this is a collection of the magazine advertisements created in the next decade, which is the time that the Japanese economy was growing rapidly...
Beyond Advertising: Communication
How to create an effective advertising tools which can firmly reach to the targeted customers in limited resources? The designers are required to design not only a commercial design but also communication methods....
A character serves as one of the most powerful communication tools which convey a clear message from a company to its target audience, and differentiates its product from the competitors’. This book features 200...
Creative Card Design: Promotional Greetings
Market research shows that attractive designs and graphics are as important as charming copy for a successful greeting card or direct mailing. This book presents those distinguished and successful direct mailings and...
Encyclopedia Paper-Folding Design
Folding is one of design`s often overlooked expressive devises. Folding a single sheet of paper imbues it with another dimension, and can change it in function as well. More than 250 examples of direct mail, cards and...
The fashion brands that appear in this collection are among the most highly regarded in Japan and herein we introduce some of their commonly used marketing tools including catalogues, shopping cards and shopping bags,...
Society is susceptible to messages sent by clearly marketed products through media, and girly has come to the surface as an iconic image along with women`s growing consumer power. The word girly is about...
The element of surprise, the unexpected, the shocking; these can be the most powerful tools in design for making an impact on an audience. This book is a collection of concepts and ideas that are extraordinarily...
Эта книга - идеальное творческое подспорье для дизайнеров и специалистов в сфере маркетинга. В основном в книге представлена графика созданная и произведенная в Японии, но мировые бренды такие как Nokia, Camel, Star...
Music Graphics no longer focus only on CD jacket design: The number of artists producing a full range of unique visuals to accompany each new album and tour is on the rise. This collection presents the most superbly...
Japanese-style graphics that break from traditional norms reflecting new Japanese sensibilities and contemporary arrangements. This collection presents a tremendous array of the next generation Japanese-style design...
New Encylopedia of Paper Folding Designs+R
Following Encyclopedia of Paper-Folding Designs, the first book in this series, New Encyclopedia of Paper-Folding Designs presents the folding techniques in flyers, leaflets, catalogs, in addition to direct mail and...
In order to establish distinctive retail space - be it housewares shop, restaurant, cafe, boutique, hair salon, hotel or any other - it has become essential to develop a store identity based on clear marketing...
150 high quality works included in this title are all created by the industry professionals; the perfect shapes and beautiful designs are practical and yet artistic. With the templates of the works, readers could...
This book features recent pictogram and sign system projects in public and commercial places, product and service brochures, publications, and websites.
Secret Sense of Japanese Magazine Design
This book focuses on top 20 magazines which have been the influential pioneers in the magazine designs in Japan. Featuring various outstanding graphic designs in the magazines such as Esquire, POPEYE, , STUDIO VOICE...
This book is an encyclopedia of Japanese traditonial colors. The sensibilities of Japanese people and the beautiful seasons in Japan had developed various subtle shades of colors, and the book introduces colors of...
