Strategy Paradox: Why Committing to Success Leads to Failure (and...
Raynor, Michael
With detailed case studies of successes and failures at Sony, Microsoft, AT&T, and other major companies, Raynor presents a concrete framework for strategic action that allows companies to seize today s opportunities while simultaneously preparing for tomorrow s promise.
ISBN: 9780385516228
Дата выхода: февраль 2007
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