Управление продажами, мерчандайзинг

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Branded Entertainment....

Judith Drexler

Branded Entertainment - die Verschmelzung von Werbung und Unterhaltung - wird gerade in der...

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Brand Value Creation...

Irfan Ameer, Maryam Janvanmashmool, Amir Javanmashmool

In this modern era of marketing, brand management is the widely discussed topic and has proved...

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Brand engagement

Frederic P. Miller, Agnes F. Vandome, John McBrewster

High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! High...

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Branded Entertainment....

Claudia Gerhards

Die Kommunikationsbranche befindet sich im Umbruch. Ausloser dafur ist die zunehmende...

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Branding and Corporate...

Barbara Wasmuht

Successful branding and brand management are two of the most difficult challenges brand managers...

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Branding Offshore...

Jianyao Li, PhD

Offshore programs have become increasingly popular in countries that are experiencing rapid...

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Branding Behind the...

Ted Karlsson

This book deals with perhaps the most powerful marketing tool in business – the brand. There is a...

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BrandScoreCard. - ein...

Um eine Marke zu managen kann man sich auf jeweils eine Sache konzentrieren, zum Beispiel die...

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Brand Extensions in...

Mohib Ullah Durrani, Muhammad Tariq, Syed Abid Hussain

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Branding a Sports...

Juergen Mayrhofer

Defining and giving the reader an insight on sports branding, the importance of sponsorship for a...

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Brazil’s image and the...

Janaina de Moura Engracia Giraldi

At the same time that market globalization has progressed, there has been a growing expansion of...

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Breaking Up is Hard To...

Jennifer A. Pope

Richard Caves (1998) states that “dead business units tell no tales” (p. 8), and by extension one...

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British Polling Council

Lambert M. Surhone, Miriam T. Timpledon, Susan F. Marseken

High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! The...

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Broker-dealer

Frederic P. Miller, Agnes F. Vandome, John McBrewster

A broker-dealer is a company or other organization that trades securities for its own account or...

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Building Brand Without...

Naresh Patel

"A product is something that is made in factory: a brand is something that is bought by a...

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Building a mens world....

Malou Tuschen

Die vorliegende Studie stellt die zentralen Anforderungen an die Verkaufsraumgestaltung, vor...

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Bunte Manipulation -...

In diesem Buch wird die Frage nach der Moglichkeit von Manipulation in der Werbung gestellt und...

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Burger King Advertising

Frederic P. Miller, Agnes F. Vandome, John McBrewster

Burger King advertising. The Burger King, Coq Roq, Fast food advertising, McDonald's advertising,...

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Business Relationships...

Filipe J. Sousa

The significance of business relationships (i.e., the impact of buyer-seller relationships on...

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Business-to-business...

Martin Hingley

This book constitutes analysis of a collection of works published in international business and...

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Business Networking

Frederic P. Miller, Agnes F. Vandome, John McBrewster

High Quality Content by WIKIPEDIA articles! Business networking is a marketing method by which...

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Business Intelligence...

Zhanna Abzaltynova, Janice Williams

Business Intelligence (BI) is a broad category of applications and technologies for gathering,...

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Business Improvement...

Melanie Wallensteiner

Das Kooperationsmodell "Business Improvement District" wird anhand des Beispiels der "Oberen...

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Business-to-Business...

Armando Luis Vieira

Why is service quality not enough to retain clients, and customer satisfaction not a guarantee of...

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Buy.com

Frederic P. Miller, Agnes F. Vandome, John McBrewster

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