Управление продажами, мерчандайзинг

Управление продажами, мерчандайзинг

Consumer Ethnocentrism and Animosity. Young People View in a Globalising World

 

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Consumer Ethnocentrism...

Saeb Al Ganideh

The U.S and its Allies military operations against Afghanistan in 2001 and against Iraq in 2003...

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Consumer Attitudes towards Pricing Strategies Used By Western Union. A Case Study of Afro-Caribbean and Asian Consumers behavior

 

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Consumer Attitudes...

CHETAN DESAI

This book is about the in-depth investigation of Asian, African and Caribbean customers'...

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CONSUMER PERCEPTIONS OF THE VALUE OF FATS IN SUPER PREMIUM ICE CREAM. TOWARDS A HOLISTIC APPROACH TO INVESTIGATING THE PERCEPTION OF MILK FAT VERSUS VEGETABLE FAT IN SUPER PREMIUM ICE CREAM

 

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CONSUMER PERCEPTIONS...

Christian Jehli

This book is about the difference between cream and vegetable fats in Super Premium Ice cream,...

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Consumer Processing of Cause-Related Marketing (CRM). The Influence of Gender on Message Evaluations

 

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Consumer Processing of...

Alexandra M. Vilela

Cause-related marketing (CRM), a tool of corporate social responsibility, has grown significantly...

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Consumer Desires in Fashion. The Interagency of Consumers and Producers

 

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Consumer Desires in...

Deniz Atik

The debate on the role of consumers as active or passive agents of the market system continues to...

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Consumer Aesthetic Experience in a Retail Context. Pure, Popular, Modern, and Postmodern Aesthetic Experiences

 

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Consumer Aesthetic...

Krittinee Nuttavuthisit

This book, Consumer Aesthetic Experience in Retail Atmospherics, suggests a way to integrate the...

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Consumer Behavior. Roles in Decision Making Process of Czech Households

 

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Consumer Behavior....

Jiri Urbanek

This book is trying to describe consumer behavior in terms of how roles in decision-making...

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CONSUMER BOYCOTTS IN CONTEMPORARY CHINA. A Case Study of Anti-Japanese Complex

 

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CONSUMER BOYCOTTS IN...

QIANPIN LI

As the number of consumer boycotts grows and as local authorities recognize the economic and...

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Consumers’ Inferences in Price Promotion Context. The Effect of Consistency of Price Promotion Cues on Retailer Credibility, Product Quality, Value of a Deal and Purchase Intentions

 

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Consumers’ Inferences...

Igor Makienko

Price promotion is a very popular and fast-growing promotional tool. In the era of decreased...

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Consumers Impact through Electronic Media Advertising: Case of Nepal. Advertising in Nepal

 

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Consumers Impact...

Bhoj Raj Aryal

An advertisement can appear almost anywhere. In all developed countries, and most of the south,...

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Consumers?attitudes towards differently branded pork products. A Means-End Chain analysis

 

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Consumers?attitudes...

Anna Devi Nylund

An investigation of Swedish consumers’ attitudes towards differently labelled cut and processed...

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Consumer price perception in virtual environments

 

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Consumer price...

Juan-Antonio Mondejar-Jimenez

It is hard in a few paragraphs to sum up a doctoral thesis of nearly 500 pages that represents...

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CONSUMERS, MOBILE PHONES AND SERVICE PROVIDERS IN SAUDI ARABIA. Usage Behavior and Attitudes

 

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CONSUMERS, MOBILE...

Marwan Alamri

The purpose of this report is to communicate the results of a marketing research on the...

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Consumer Empowerment durch Web 2.0. Erfolgspotenziale des Markenmanagements im Tourismus am Fallbeispiel von Online-Hotelbewertungen

 

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Consumer Empowerment...

Die Ergebnisse dieser Arbeit deuten auf eine Paradigmenwechsel, der zunehmend die Marktkrafte zu...

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CONTENT CLASS EFFECTS ON CONSUMER ONLINE INFORMATION PROCESSING. In Integrated Marketing Communication Context

 

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CONTENT CLASS EFFECTS...

Alex Wang

Consumers now are connected electronically with millions of people and companies around the...

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Content Analysis of Advertisements on Indian Television. A Case Study

 

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Content Analysis of...

Rinku Bhatia, Usha Kiran

The quality of advertisements and its social acceptance are two sides of the same coin. Various...

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Context Analysis

 

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Context Analysis

Lambert M. Surhone, Miriam T. Timpledon, Susan F. Marseken

High Quality Content by WIKIPEDIA articles! High Quality Content by WIKIPEDIA articles! Context...

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Cooperative Marketing of Vegetables. Performance Analysis of Cooperative Marketing of Vegetables in Chitwan District of Nepal

 

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Cooperative Marketing...

Priyambada Joshi

Farmer-owned cooperatives not only serve as a means of providing services and information to...

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Corporate Publishing in Industrieunternehmen. Eine empirische Untersuchung hinsichtlich Bedeutung und Einsatz von Kundenzeitschriften

 

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Corporate Publishing...

Kerstin Pindeus

Das Kommunikationsinstrument Kundenzeitschrift und ihre Bedeutung im Rahmen der...

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Corporate PhD Awards. An explorative analysis of use and benefits of corporate PhD awards

 

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Corporate PhD Awards....

Christof Miska

In our book, we examine corporate PhD awards, i.e. prizes from companies for academics and their...

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Corporate Identity polnischer Unternehmen. Kulturelle und wirtschaftliche Einfluesse

 

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Corporate Identity...

Sylwia Rogocz

In Zeiten der Informationsuberlastung, globalisierter Markte und freien Marktwirtschaft brauchen...

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Corporate Social Responsibility und Familienfreundlichkeit. Theorie, Praxis und Kommunikation

 

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Corporate Social...

Julia Druckenthaner

Shell, Nike, Nestle und andere multinationale Konzerne, die sich vorwiegend auf Profitmaximierung...

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Corporate Identity - alles nur schoener Schein?. Nutzen und Grenzen von CI-Konzeptionen

 

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Corporate Identity -...

Ist Corporate Identity mehr als ein reines Marketinginstrument? Diese Frage stand zu Beginn...

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Corporate Retail Branding. Der Weg zur Markenbildung von Einzelhandelsunternehmen

 

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Corporate Retail...

Daniel Kloeden

Heutige Entwicklungen zeigen, dass Einzelhandelsunternehmen aus unterschiedlichsten...

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Corporate Design. Einsatz als Faktor der Unternehmensstrategie aus Sicht der visuellen Kommunikation

 

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Corporate Design....

Welchen Einfluss haben Farbe, Form, Typografie und Gestaltungsraster auf die Wirkung eines...

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